Schweppes re-launches its branding and packaging with an immersive activation experience. It highlights the unique taste of each consumer by encouraging personalisation at each stage of the serve. Guests were led through three rooms showcasing every aspect of building the perfect Schweppes serve.
Completed at Exposure X.
Photography by Ricky Darko.
Schweppes Mix Your Way
From the beginning, outlining the experience to the client room by room.
Structuring the flow and experience for VIP and Media guests.
Event launch campaign posters.
Event launch campaign posters.
Event launch campaign posters.
VIP tasting event at the Sanderson Hotel
VIP guests interacting with the mixologists, learning the importance of garnishes, ice and glass and how they can impact their personal combination beverage.
Botanical table setting.
Five VIP guests have their portrait taken and customised by artist James Dawe, to create their very own limited edition print.